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Free Tools

Get access to all of HubSpot's free foundational tools

Free

Foundational tools to get you started

$0/mo

Free for up to 2 users. No credit card required.

Starter

Essential marketing, sales, service, content, and data management software

Starts at
$7/mo/seat

$20/mo/seat

Billing period
Pay Monthly
Commit monthly
Pay Annually
Best Value

500 HubSpot Credits

HubSpot Credits:

Fuel powerful features that scale work at your own pace

HubSpot has powerful tools that scale work alongside your teams. You can take advantage of these tools with HubSpot Credits—a simple, flexible way to pay for what you use.

Simple

  • Get started fast and test the latest AI tools with included credits.

  • See credit balance, track usage, and more—all in a single workspace.

  • Report on exactly which tools are delivering the most value.

Flexible

  • Easily plan your spend with credit packs, or enable pay as you go.

  • Add more packs, adjust your spend cap, or pause features—staying in control without disruption.

Marketing Hub

Free tools

Starter

$7/mo

SEO recommendations & optimizations

Basic recommendations, one page at a time.

Ad management

Simple ad automation

1 simple workflow per form, with up to 10 actions.

Ad retargeting

All available ad types
2 audiences

CTAs

Does not include custom targeting by device type, country, referral URL, etc.

Forms

Remove HubSpot branding
Additional features

Form automation

10 automated actions. Includes automating emails, creating records, and updating properties in your HubSpot database after a form is submitted.

CRM segments

Up to 50 active CRM segments and 1,000 static CRM segments. CRM segmentation criteria limited to form submission data, contact property information, and marketing email activity.

Filter insights in segments

(Beta)

Segment analytics

(Beta)

Live chat

Remove HubSpot branding

Conversational bots

Limited features

Facebook Messenger integration

Remove HubSpot branding

Email marketing

5x marketing contact tier email send limit per calendar month. Connect and authenticate an email sending domain.
Remove HubSpot branding

Email automation

Up to 10 automated actions

Email health reporting

Limited features

Messaging Insights

(Beta)

Cookie Management Tools

Create up to 100 consent banners with different geotargeting rules, languages, and banner templates. Includes support for GPC signals. Allow visitors to update their consent preferences with the cookie settings button. Remove HubSpot branding.

Reporting dashboard

30 dashboards, 50 reports per dashboard

Website traffic analytics

Standard web analytics dashboard

User management

Sales Hub

Free tools

Starter

$7/mo

1-to-1 email

HubSpot branding removed

Canned snippets

Up to 5,000 snippets

Email templates

5,000 templates

HubSpot mobile app

Live chat

Remove HubSpot branding

Conversational bots

Limited features

Facebook Messenger integration

Remove HubSpot branding

Breeze Prospecting Agent

This feature uses HubSpot Credits.

Calling

500 minutes

HubSpot-provided phone numbers

1 phone number. Not supported in all countries.

Sales automation

Trigger tasks and email notifications when deals change stages.

Deal pipeline

2 deal pipelines

Meeting scheduling

1,000 personal & team meetings links
Remove HubSpot branding

Reporting dashboard

30 dashboards, 50 reports per dashboard

Goals

Limited features

Service Hub

Free tools

Starter

$7/mo

Reporting dashboard

30 dashboards, 50 reports per dashboard

Live chat

Remove HubSpot branding

Conversational bots

Limited features

Calling

500 minutes

1-to-1 email

HubSpot branding removed

Canned snippets

Up to 5,000 snippets

Email templates

5,000 templates

Ticketing

Task queues

Meeting scheduling

1,000 personal & team meetings links
Remove HubSpot branding

Content Hub

Free tools

Starter

$7/mo

Ad management

AI assistants

AI image generator

CTAs

Does not include custom targeting by device type, country, referral URL, etc.

Forms

Remove HubSpot branding
Additional features

Landing pages

Up to 30 total landing pages. Includes custom templates. Remove HubSpot branding.

Live chat

Remove HubSpot branding

Conversational bots

Additional features

Facebook Messenger integration

Remove HubSpot branding

Website pages

Up to 30 total website pages.
Remove HubSpot branding.

99.95% measured uptime

Advanced menus

Applies to website pages and blog posts. Does not include landing pages.

Apex hosting and redirects

Automatically-generated XML sitemap

Cookie Management Tools

Create up to 100 consent banners with different geotargeting rules, languages, and banner templates. Includes support for GPC signals. Allow visitors to update their consent preferences with the cookie settings button. Remove HubSpot branding.

Connect a custom domain

Custom domain security settings

Design manager

Drag-and-drop editor

Local website development

Mobile optimization

Premium hosting

Site export

Website structure import

Content library

Includes content library module. Remove HubSpot branding.

URL mappings

Multi-language content creation

Up to 50 HubSpot-supported languages

Reporting dashboard

30 dashboards, 50 reports per dashboard

Website traffic analytics

Standard web analytics dashboard

SEO recommendations & optimizations

Basic recommendations.

Data Hub

Free tools

Starter

$7/mo

Data sync

Data Agent

10 HubSpot Credits per enriched record.

Data quality overview

Scan account for data quality issues every 2 weeks.

View the Product & Services Catalog for full technical limits and definitions

Need help choosing a plan?

Frequently asked questions

HubSpot's free tools offer many lite versions of select tools featured in our paid products. You can add 1,000 contacts, and your free access has no time limit. If you need more than 1,000 contacts, you can upgrade to a paid product.
Yes, you can connect HubSpot's free CRM tools to Gmail, G Suite, and many versions of Outlook.
You can add 1,000 contacts, and your free access has no time limit. If you need more than 1,000 contacts, you can upgrade to a paid product.
There are several types of support available to free HubSpot CRM users. HubSpot offers support for many languages including English, French, German, Japanese, and Portuguese.
HubSpot offers discount pricing for eligible startups and nonprofits through the HubSpot for Startups and HubSpot for Nonprofits programs.