‘Archer’ Scavenger Hunt, ‘@midnight,’ Among Interactive Media Juried Emmy Winners

The Television Academy has announced four interactive media juried Emmy award winners, bestowing trophies on digital works tied to FX‘s Archer, Comedy Central‘s @midnight and Cartoon Network. Oculus Story Studio’s Henry also won for original interactive program. The winners were announced at Wednesday night’s Interactive Media Peer Group nominee reception and celebration.

The IMPG also announced that NBC Entertainment’s executive vp, digital, Rob Hayes, is receiving the Lucy Hood Digerati Award, created in 2012 to honor individuals who have made an extraordinary contribution to the interactive and digital media communities and peer group. The award is named for late TV Academy president Lucy Hood and is bestowed by the IMPG governors.

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“This year’s juried winners reflect the groundbreaking work being performed by our members, in areas ranging from virtual reality to multi-screen experiences,” said Seth Shapiro and Marc Johnson, co-governors of the Interactive Media Peer Group. “We are thrilled at the quality of this year’s submissions, which have set a new bar for excellence at the frontiers of television.”

The juried awards will be presented at this weekend’s Creative Arts Emmy Awards ceremony, specifically the Saturday portion of the two-night event. Juried categories don’t have nominees but instead all entrants are screened by a panel of professionals in the peer group, with the possibility of one, more than one or none of the entries being awarded an Emmy. A unanimous jury vote is necessary for the entry to receive an Emmy.

Detailed information about the interactive media juried winners follows.

Outstanding Creative Achievement in Interactive Media:

Multiplatform Storytelling
Archer Scavenger Hunt • FX Networks • FX Productions
Tim Farrell, Transmedia Lead
Mark Paterson, Transmedia Director
Bryan Fordney, Technical Director

Original Interactive Program
Henry • Oculus Platform • Oculus Story Studio
Oculus Story Studio

Social TV Experience
@midnight with Chris Hardwick • Comedy Central • Comedy Central, Funny or Die, Nerdist Industries, Serious Business, Aloha Productions, Garant Lennon Productions, Brillstein Entertainment Partners
Chris Hardwick, Executive Producer/Host
Jack Martin, Executive Producer
Joe Farrell, Executive Producer
Christopher D’Elia, Producer
Serious Business

User Experience and Visual Design
Cartoon Network App Experience • Cartoon Network • Cartoon Network
Cartoon Network

Sept. 8, 11:27 a.m. An earlier version of this story was missing Cartoon Network’s award and a quote from the IMPG’s co-governors.