A new anime called Neo Yokio launched on Netflix last week, starring Jaden Smith and created by Vampire Weekend's Ezra Koenig. It's pretty quirky.
It's also highly relatable.
And for what appears to be absolutely no reason whatsoever, there are many references to Toblerone chocolates.
It happens time and time again, like here in Episode 2.
The obsession with Toblerones has become a thing on the internet.
Need me a girl to cradle me the way how Jaden Smith cradles his toblerone
A real date is watching Neo Yokio while eating a giant Toblerone together
And it has sparked a meme.
There's also this scene in Episode 2 where Neo has a fight with Helena (Tavi Gevinson).
I don't know about you, but the scene is pretty much nothing without the Toblerone.
A tragedy in 4 parts #NeoYokio
This scene has been turned into animations.
So- yeah. #neoyokio
And some rather inspired fan art.
Don’t give away your Toblerone too quickly, you might break your heart 💔 😭
And weird things like this.
You don’t deserve this giant Toblerone #NeoYokio
And this.
rt if you deserve this toblerone
And this lovely gesture.
I took my tiny toblerone on a tour of the city
People are even spinning some other scenes in the show to make them all about Toblerones.
when she takes the big toblerone even though she doesn't deserve it #NeoYokio
In an interview with Complex Magazine, Ezra Koenig said Neo Yokio is for fans of Toblerones. He said: "I really just hope people who like Toblerone give it a chance because that's always been the target market."
In conclusion:
Toblerones out for Kaz #neoyokio