“Highly professional and talented peoples’ person. It is always a pleasure working with Ken on the marketing initiatives he drive. His positive energy will be asset to any organization. ”
About
M.Arts, MBA, DBA, MIPA (Qualified Accountant), ACMA
An awarding-winning marketing…
Contributions
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How can you tell a story with your marketing analytics reports?
Transform your marketing analytics report into a compelling story by showcasing the journey of data. Start with a captivating introduction, highlight challenges faced, present data-driven insights as plot twists, and conclude with actionable recommendations. Let the numbers come to life and empower decision-makers with a narrative that drives impactful strategies.
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How can you increase sales and conversions with discounts?
Additional tips for effective discount communication: Leverage social media influencers to promote your discounts, utilize eye-catching visuals and videos, offer exclusive discounts to loyal customers, utilize retargeting ads, and encourage customer referrals by providing incentives. Experiment with different strategies and analyze results to optimize your approach.
Activity
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DeepTech isn't just about tech; it's about solving real-world problems. From precision agriculture to personalised healthcare, these technologies are…
DeepTech isn't just about tech; it's about solving real-world problems. From precision agriculture to personalised healthcare, these technologies are…
Shared by Ken Ip
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Hong Kong’s pursuit of #happiness is taking a promising turn with the government’s new #WellBeing Design Guide for #publichousing. This initiative…
Hong Kong’s pursuit of #happiness is taking a promising turn with the government’s new #WellBeing Design Guide for #publichousing. This initiative…
Shared by Ken Ip
Experience
Education
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Master thesis on 'Emotions and Advertising' + "Self-concepts and Positioning"
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Winner of Training and Development Prize for Leadership Dynamics 2013
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The Institute of Public Accountants is one of three professional accounting bodies recognised in Australian legislation, alongside the Chartered Accountants Australia and New Zealand (CA ANZ) and CPA Australia.
The IPA is recognised in Commonwealth and State law in Australia. Members are recognised by the Australian Government as Qualified Accountants, and have equal standing under Australian Securities and Investments Commission (ASIC) rulings.
For information on our equal…The Institute of Public Accountants is one of three professional accounting bodies recognised in Australian legislation, alongside the Chartered Accountants Australia and New Zealand (CA ANZ) and CPA Australia.
The IPA is recognised in Commonwealth and State law in Australia. Members are recognised by the Australian Government as Qualified Accountants, and have equal standing under Australian Securities and Investments Commission (ASIC) rulings.
For information on our equal footing with the CPA and CA ANZ under law, please click the following link -http://www.asic.gov.au/asic/asic.nsf/byheadline/Certificates+issued+by+a+qualified+accountant
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Certified Instructor and Life Member
Licenses & Certifications
Volunteer Experience
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Advisory Board
Swiss School of Business and Management
- Present 4 years
Education
The Advisory Board supports SSBM Geneva in achieving transformational and innovative education and provides a productive link between students, educators and industry practitioners.
https://www.ssbm.ch/advisory-board/ -
Advisory Council
Harvard Business Review
- Present 4 years
Education
As a member of the HBR Advisory Council, I give advise to the future direction/ contents that are being published in the magazine.
I have the opportunity to provide feedback to the editors, preview new content, and weigh in on ideas from HBR as well as those from the wider world of management and leadership. -
Advisory Board/ Doctoral Program Advisory Committee
California Intercontinental University
- Present 3 years 1 month
Education
The Advisory Committee is created for the purpose of working with the Academics
Department, and shall focus its activities on advising on matters that directly concern the
following for Doctorate Program:
A. The current level of skills, knowledge, and abilities individuals need for entry into
business occupations, and
B. Provide recommendations on the adequacy of
i) educational program outcomes,
ii) curriculum, and
iii). course materials.
C. Share insights on…The Advisory Committee is created for the purpose of working with the Academics
Department, and shall focus its activities on advising on matters that directly concern the
following for Doctorate Program:
A. The current level of skills, knowledge, and abilities individuals need for entry into
business occupations, and
B. Provide recommendations on the adequacy of
i) educational program outcomes,
ii) curriculum, and
iii). course materials.
C. Share insights on industry trends as it relates to the needs of qualified individuals
within the business community. -
Featured Author/Columnist
DiTech Media
- Present 4 years
Science and Technology
https://ditech.media/ken-ip/
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Advisory Board
Programmatic Pioneers Asia & ANZ
- Present 3 years
Science and Technology
Programmatic Pioneers is the only summit bringing together 300+ programmatic marketing & media executives from Asia’s leading advertisers.
https://programmaticasia.wbresearch.com -
Careers Advisor, Mentor
Life Buddies - career-focused mentoring scheme for youth
- Present 8 years 10 months
Poverty Alleviation
https://www.lifebuddies.hk
Youth Education, Employment and Training Task Force under the Commission on Poverty (CoP) launched a career-focused mentoring scheme named “Life Buddies” in October 2015 to promote mentoring culture in the community. The Scheme aims at encouraging more active participation from business and members of the public to be mentors to give aspirations and advice to disadvantaged younger generation to help them to identify their life and career goals and make early…https://www.lifebuddies.hk
Youth Education, Employment and Training Task Force under the Commission on Poverty (CoP) launched a career-focused mentoring scheme named “Life Buddies” in October 2015 to promote mentoring culture in the community. The Scheme aims at encouraging more active participation from business and members of the public to be mentors to give aspirations and advice to disadvantaged younger generation to help them to identify their life and career goals and make early preparation so as to enhance their social mobility.
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Mentor, Volunteer Tutor
Principal Chan Free Tutorial World
- Present 7 years
Education
Principal Chan Free Tutorial World is a Non-Profit Organization, which provides free one-to-one tutoring service for underprivileged students who are experiencing financial and learning difficulties.
http://hkcnc.org.hk/
Publications
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Life Hacks - The Ten Things They Don't Teach You In School
"Life Hacks - The Ten Things They Don't Teach You In School" was pusblished in April 2018 and became a #1 New Release & #3 Bestseller in the US and UK.
Honors & Awards
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Top 50 Business and Marketing Visionaries
Adello Magazine
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Top 50 Global Thought Leaders and Influencers on Artificial Intelligence for 2023
Thinkers360
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Gold Winner at the GLOBEE® Golden Bridge Awards 2022
GLOBEE® Golden Bridge Awards
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2021 CPA Australia China Alumni Award for Corporate Achievement - Finalist
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This award celebrates alumni who have made significant accomplishments within a corporate environment across all industry sectors.
A nominee’s achievements can span an entire career or can be a single outstanding accomplishment, with outcomes that not only advanced the performance of her or his organization but also developed an internal company culture.
It seeks to recognise both established and emerging commercial leaders, all of whom should have been able to demonstrate…This award celebrates alumni who have made significant accomplishments within a corporate environment across all industry sectors.
A nominee’s achievements can span an entire career or can be a single outstanding accomplishment, with outcomes that not only advanced the performance of her or his organization but also developed an internal company culture.
It seeks to recognise both established and emerging commercial leaders, all of whom should have been able to demonstrate leadership ability, a flair for her or his field, and a passion for corporate social responsibility. -
A&D 40 under 40 Awards 2021
A&D Awards
Launched in 2006, the A&D Awards 40 under 40 awards (formerly known as the Perspective Awards) recognise forty of the most talented young professionals in the fields of architecture, interior and product design, aged under 40. Former winners include André Fu, Joyce Wang and Bjarke Ingels, to name just a few.
https://aanddawards.com/40-under-40/ -
2021 Asia Property Awards - Judging Panel/Chairperson for Mainland
PropertyGuru - Asia Real Estate Summit
https://www.asiapropertyawards.com/en/award/asia-property-awards-grand-final-2021/
https://www.asiapropertyawards.com/en/award/asia-property-awards-mainland-china-2021/ -
2021 Digital Impact Awards - Judge
Cravenhill Publishing
https://www.digitalimpactawards.com/asia/judges/judges/
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Agency of the Year Awards 2021 - Judging panel
Marketing Magazine Group
https://awards.marketing-interactive.asia/aotyawardshk/panel-judges/ken-ip
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Asia eCommerce Awards 2021
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Best e-Commerce – Lifestyle & Entertainment (Bronze)
https://awards.marketing-interactive.asia/mobex-AeA-hk/winners-AeA -
2 x Gold Winner
PR World Awards 2020
- Integration of Traditional and New MediaGOLD WINNERB.S.C. Group | Hong Kong | From Traditional Business to Omnichannel in under 30 days | Ken Ip, Group Head of Marketing
- RetailGOLD WINNERB.S.C. Group | Hong Kong | Wellness Living Curated pop-up |
Ken Ip, Group Head of Marketing
https://prworldawards.com/winners/2020-winners/
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Communications Professional of the Year
17th International Business Awards
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The Marketing Events Awards 2020 - Judging Panel
Marketing Interactive Magazine
https://awards.marketing-interactive.asia/mevents-hk/panel-judges/ken-ip
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Judging Panel
International Property Awards
The world's largest and most prestigious awards for the property and real estate industry.
https://propertyawards.net/judges/ken-ip/ -
Spark Awards 2019 - Judging panel
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https://awards.marketing-interactive.com/spark-awards-hk-2019/ken-ip
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ACAA Young Australia China Alumni of the year - 2018 Finalist
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This award recognises the achievements of young alumni (aged 35 below) and celebrates their outstanding talent, accomplishments, and the contributions they have made to the wider Australia-China community.
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PR Professional of the Year
AD&P Awards
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Training and Development Prize for Leadership Dynamics
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The MBA course award of each year reveals an outstanding academic result the winner has achieved in different business discipline. It is a formal academic attainment of the University, and the winner of each discipline will have his/her name engraved on “UniSA’s MBA Course Prize” prize board which displays at the IGSB.
Recommendations received
5 people have recommended Ken
Join now to viewMore activity by Ken
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Just wrapped up my Hong Kong Disneyland 10K Weekend marathon run this morning and came across my latest article (awesome event by the way). HK is…
Just wrapped up my Hong Kong Disneyland 10K Weekend marathon run this morning and came across my latest article (awesome event by the way). HK is…
Shared by Ken Ip
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At this year’s #FinTechWeek, Hong Kong introduced its first official guidelines for #responsibleAI use in #finance, setting a high standard for…
At this year’s #FinTechWeek, Hong Kong introduced its first official guidelines for #responsibleAI use in #finance, setting a high standard for…
Shared by Ken Ip
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Policy Address 2024 raises funds to District Services & Community Care Teams (Care Teams) by 50%...... I and my colleague Will Leung investigated…
Policy Address 2024 raises funds to District Services & Community Care Teams (Care Teams) by 50%...... I and my colleague Will Leung investigated…
Liked by Ken Ip
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I don’t usually take on events over the weekend, but this Sunday, I’m making an exception! I’ll be representing Saint Francis University at the…
I don’t usually take on events over the weekend, but this Sunday, I’m making an exception! I’ll be representing Saint Francis University at the…
Shared by Ken Ip
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thanks for the feature and letting me talk about my new tattoo (on my forearm). Sharing a different academic perspective.
thanks for the feature and letting me talk about my new tattoo (on my forearm). Sharing a different academic perspective.
Shared by Ken Ip
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Join us at CS Summit 2024! With the theme "Cyber Security Fortification - The AI Paradox" and a subtheme focusing on "Emerging Technologies…
Join us at CS Summit 2024! With the theme "Cyber Security Fortification - The AI Paradox" and a subtheme focusing on "Emerging Technologies…
Liked by Ken Ip
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The line between human and machine creativity is blurring. Excited to be a partner of #EconInnovationAsia on November 28th in Singapore, where we'll…
The line between human and machine creativity is blurring. Excited to be a partner of #EconInnovationAsia on November 28th in Singapore, where we'll…
Liked by Ken Ip
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Excited to be an ecosystem partner of JUMPSTARTER 2025 by Alibaba Entrepreneurs Fund! Join us at the highly anticipated JUMPSTARTER Ignition Gala on…
Excited to be an ecosystem partner of JUMPSTARTER 2025 by Alibaba Entrepreneurs Fund! Join us at the highly anticipated JUMPSTARTER Ignition Gala on…
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Are companies taking remote work surveillance too far? In my latest column, I explore how employee monitoring has led to a shocking case where a…
Are companies taking remote work surveillance too far? In my latest column, I explore how employee monitoring has led to a shocking case where a…
Shared by Ken Ip
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🌟 Happy to share this exciting development at HKBU School of Business! 🌟 On Monday, we hosted a highly successful briefing session for our two NEW…
🌟 Happy to share this exciting development at HKBU School of Business! 🌟 On Monday, we hosted a highly successful briefing session for our two NEW…
Liked by Ken Ip
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While Australia has taken a bold step with its “right to disconnect” law, is it the right move for Hong Kong? This city, known for its relentless…
While Australia has taken a bold step with its “right to disconnect” law, is it the right move for Hong Kong? This city, known for its relentless…
Shared by Ken Ip
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