Rob Glover
Rob is the Senior Copywriter at WordStream and LocaliQ, with over 10 years of experience in paid and organic marketing—including SEO, social media, content marketing, and local search. He’s worked across dozens of industries, from SMBs to enterprise, and now specializes in helping businesses build sustainable growth strategies. His work has appeared in Search Engine Land, eMarketer, and more. Outside of marketing, he loves to travel, camp, and mountain bike with his wife and dog.
The Comprehensive Guide to Online Advertising Costs for 2026
See the online advertising costs of the most popular channels and learn how to keep your costs under control.
Google Marketing Live 2026: Top 11 Announcements & Early Reactions
See the most important announcements from Google Marketing Live 2026 and what marketers have to say about them.
Our 21 Best Social Media Optimization Tactics (With Examples)
This social media optimization guide will help you get found where people search for new brands and products.
How to Build Brand Awareness (23 Ideas & Expert Tips)
Get everything you need to launch a successful brand awareness strategy.
31 Call to Action Examples + How to Write Your Own
The right CTA can boost conversions big time, and these call-to-action examples will help you write them.
How Much Do TikTok Ads Cost in 2026?
Find out how much TikTok ads cost and learn how to optimize your budget there.
How Much Do Instagram Ads Cost in 2026? (+How to Make the Most of Your Budget)
Want to invest in Instagram ads? Read this guide to costs, benefits, and tips first.
How the Pros Predict Marketing Will Change in 2026
What will change for marketers in 2026? 10 pros share their predictions
Google’s Still Rewarding Low-Quality Sites (What Gives?)
Google needs publishers to create great content, but are they rewarding those who do?