Vice President Marketing

About CNTXT AI

CNTXT AI is a UAE-based Data and AI company helping organizations become AI-ready through sovereign, end-to-end AI solutions built in the region and designed to scale globally.

We provide secure data services, custom AI solutions, and industry-specific applications that simplify AI adoption and accelerate enterprise transformation. Our expertise spans the full AI lifecycle—from data advisory, data collection, annotation and labeling, RLHF, AI training data, and enterprise AI solutions to Voice AI, AI agents, robotics data services, and multimodal AI.

Our portfolio includes Munsit, an enterprise-grade Arabic Voice AI platform offering speech recognition, transcription, conversational AI, AI voice agents, and contact center automation. As we expand our presence in North America, we are looking for an experienced marketing leader to establish and scale our marketing function in the United States.

About the Role

CNTXT AI is seeking a Vice President of Marketing to lead our North American marketing strategy while supporting the company's global growth initiatives.

Based in the San Francisco Bay Area, this role will initially be remote before transitioning to on-site once our Bay Area office is established.

The VP of Marketing will be responsible for building CNTXT AI's brand presence across North America, driving enterprise demand generation, supporting revenue growth, and positioning

CNTXT AI and Munsit as trusted AI solutions for enterprise and government customers.

This role requires a hands-on builder who is comfortable developing strategy while also executing campaigns, launching products, building a high-performing marketing team, and working closely with Sales, Product, Partnerships, and Executive Leadership.

Key Responsibilities

Marketing Strategy

• Develop and execute CNTXT AI's North American marketing strategy aligned with global business objectives.
• Build annual marketing plans, budgets, and measurable performance targets.
• Support international expansion while adapting campaigns to the North American market.
• Work closely with executive leadership on company positioning and growth initiatives.

Brand & Positioning

• Build awareness of CNTXT AI across the AI, enterprise technology, and startup ecosystem.
• Position CNTXT AI as a trusted partner for AI data services, enterprise AI, robotics data, Voice AI, and AI applications.
• Strengthen the company's brand through thought leadership, media, events, and executive visibility.
• Ensure consistent messaging across all customer touchpoints.

Product Marketing

Lead go-to-market initiatives for:

• Munsit
• AI Agents
• AI Data Services
• Data Collection
• Data Annotation & Labeling
• RLHF
• Robotics Data Services
• Enterprise AI Solutions
• Voice AI

Responsibilities include:

• Product positioning
• Messaging
• Competitive analysis
• Product launches
• Sales enablement
• Customer use cases
• Pricing and packaging support
• Demand Generation

Develop and execute campaigns focused on enterprise pipeline generation through:

• Account-Based Marketing (ABM)
• Digital marketing
• Content marketing
• SEO/SEM
• Paid media
• Email marketing
• Webinars
• Industry events
• Partner marketing
• Marketing automation
• Partner closely with the Sales organization to improve lead quality, conversion rates, and pipeline contribution.

Digital Marketing

Own the digital marketing strategy, including:

• Website optimization
• SEO
• Paid advertising
• Social media
• Marketing automation
• Analytics
• Conversion optimization
• Lead nurturing

Content & Thought Leadership

Develop high-quality marketing content, including:

• Executive thought leadership
• White papers
• Industry reports
• Case studies
• Customer success stories
• Product content
• Video content
• Social media campaigns
• Sales collateral

Communications & Public Relations

• Build relationships with media, analysts, influencers, and industry publications.
• Lead PR, corporate communications, and executive communications.
• Manage product announcements, partnerships, funding announcements, and customer success stories.
• Support award submissions and industry recognition opportunities.

Events & Partnerships

Represent CNTXT AI at:

• AI conferences
• Technology events
• Executive roundtables
• Customer events
• Product launches
• Industry networking events

Marketing Operations & Analytics

• Manage the marketing budget and resource allocation.
• Track marketing performance using dashboards and KPIs.
• Measure pipeline contribution, ROI, CAC, lead quality, conversion rates, and campaign effectiveness.
• Recommend improvements based on data and customer insights.

Team Leadership

As the company grows, build and lead a high-performing marketing organization across:

• Product Marketing
• Demand Generation
• Digital Marketing
• Content
• Brand
• Design
• Events
• Communications
• Marketing Operations

Recruit, mentor, and develop marketing talent while fostering a culture of innovation and accountability.

Required Qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related field (MBA preferred).
• 10+ years of B2B marketing experience, with at least 5 years in a leadership role.
• Proven experience marketing AI, SaaS, enterprise software, cloud, or technology solutions.
• Strong experience in enterprise demand generation and product marketing.
• Experience supporting enterprise sales organizations and revenue growth.
• Excellent leadership, communication, and stakeholder management skills.
• Experience building marketing functions within a fast-growing company is highly desirable.
• Based in the San Francisco Bay Area or willing to relocate.

Within your first 12 months, you will:

• Establish CNTXT AI's marketing presence in North America.
• Successfully transition marketing operations to the San Francisco office once established.
• Build a predictable enterprise demand generation engine.
• Increase awareness of CNTXT AI and Munsit across the AI ecosystem.
• Launch successful product marketing campaigns supporting AI services and enterprise solutions.
• Develop strong relationships with customers, partners, media, and industry analysts.
• Build a scalable marketing organization capable of supporting CNTXT AI's global growth.

Why Join CNTXT AI

• Join one of the fastest-growing AI companies in the region with global ambitions.
• Play a key role in establishing CNTXT AI's North American presence.
• Work directly with executive leadership and influence company strategy.
• Market innovative AI products and services, including Munsit, Voice AI, AI Data Services, and Robotics Data Solutions.
• Build and scale a world-class marketing organization from the ground up.