Waxing The City

Waxing the City is off to a smooth start in 2026 with 7 new U.S. openings and we’re just getting started. From the west coast to the east coast, Waxing the City has over 175 locations with high demand markets primed for growth. Whether you’re a first-time franchise owner or a multi-unit investor looking to diversify your portfolio, Waxing the City has a development plan designed for you. Start the conversation with our development team today: https://lnkd.in/gVgmCvGW

The Waxing the City franchise model is designed to streamline operations and maximize team productivity – without compromising the client experience. With smart technology like our intuitive check-in system, each of our studios deliver a consistent, professional experience. For clients, this means a smooth start to their appointment and undivided attention from their Cerologist. For owners, it means a labor-light business model that supports workforce stability and studio performance. Ready to own a business that works smarter? Learn more: https://lnkd.in/gHVpyfcE

This isn’t your average wax. Both of our proprietary soft and hard wax formulas hug the hair, not the skin – giving clients a smoother, more comfortable experience that keeps them coming back. Pair that with our expertly trained Cerologists, and you’ve got an experience like no other. Are you ready to bring a best-in-class waxing experience to your community? Learn more about franchising with Waxing the City: https://lnkd.in/gHVpyfcE #WaxingtheCity #WaxFranchise #BeautyBusiness

We believe that waxing and beauty services must go beyond ‘one size fits all’. As Co-Founder Alex Arlotta explains, crafting the perfect brow is about understanding the individual behind them. Our brow services always begin with a one-on-one brow mapping consultation, where Cerologists guide clients through identifying key anchor points — the start, arch, and tail — to design a shape that harmonizes with their facial features and personal style.    This level of personalization and attention to detail keeps clients coming back to Waxing the City. For franchise owners, this translates into higher client retention and stronger lifetime value. Waxing the City is transforming brows across the US, build a studio in your community: https://lnkd.in/gHVpyfcE #WaxingtheCity #WaxingFranchise #BeautyBusiness

Offering a smooth studio experience starts with operational excellence. With a franchisee-first approach, Waxing the City empowers franchise owners with a wide range of backgrounds and skillsets to build a strong business. Waxing the City has a network of support to navigate all stages of business ownership and stay ahead of the latest self-care trends.       Learn more about franchising with Waxing the City: https://lnkd.in/gHVpyfcE #WaxingtheCity #FranchiseOpportunities #BeautyBusiness

In 2026, consumers are investing in long-term skin health. That shift is fueling demand for services that prioritize routine care and expert guidance. Professional waxing plays a critical role in the skin longevity movement—supporting exfoliation, healthier regrowth cycles, and improved skin texture over time. For franchise owners, this trend signals something bigger:   - Recurring visits  - High client loyalty  - A service positioned as essential—not optional    Skin longevity is here to stay. Waxing the City is leading the movement with our proprietary wax formulas, expert Cerologists, and best-in-class client experience. Learn more about becoming the next franchise owner: https://lnkd.in/gHVpyfcE 

Real people with real results. No filters, just honest feedback from valued clients. Without it, we wouldn't be where we are today. Grow your business with a business that helps clients feel more confident in their skin and puts client care at the forefront of the business. Learn more about franchising with Waxing the City today: https://lnkd.in/gt4zqPDr #WaxingtheCity #BeautyBusiness #FranchiseOpportunities

What an honor to be named a top franchise in Entrepreneur Media’s Franchise 500 for the 12th year in a row! If you’d like to learn more about franchising with Waxing the City, get started here: https://lnkd.in/gHVpyfcE #WaxingtheCity #BeautyBusiness #FranchiseOpportunity

Waxing the City is primed for growth in a market where consumers are embracing health and wellness more than ever. From 2025 to 2033 it is projected to grow at a CAGR of 6.3% and to reach $1.6B by 2033 (source: Cognitive Market Research).    We are uniquely positioned in the market with in-demand services that deliver smooth results and glowing reviews. Now is the time to bring Waxing the City to your community, learn more: https://lnkd.in/gHVpyfcE     Read the full report: https://lnkd.in/g7FQ5h5g 

We’re thrilled to announce the opening of our newest Waxing the City location in Tampa, Florida, led by Vanity Barr-Little! Her passion for self-care, commitment to excellence, and entrepreneurial drive make her the perfect addition to our franchise family.    Reflecting on her decision to franchise with Waxing the City, Vanity shared, “The waxing industry is habit-driven, not trend-driven and Waxing the City stood out because it is a concept with a best-in-class operational system, education, and service quality.” Sharing insight into making her decision now, she shared, “The market demand is there, and I recognized that this was a business I wanted to add to my portfolio. For me, perfect timing is simply making the decision to commit.” For anyone in the process of finding their next business opportunity or exploring the world of franchising, Vanity advises, “Success is driven by a commitment to excellence in execution.”     Are you ready to bring Waxing the City to your community? Learn more: https://lnkd.in/gHVpyfcE #WaxingtheCity #FranchiseOpportunities #PersonalCareFranchise