Romi Digital

The fastest way to flatten your IG growth is to treat every format the same. Here's what each one is actually built to do: The issue isn't effort. It's that each format on IG is built to do a different job, and most brands are using all four to do the same one. 👉 Reels are how non-followers find you. They get pushed to people outside your audience by default, which makes them your growth engine. 👉 Carousels are what the algorithm is rewarding right now. They're built for depth, which is why frameworks, breakdowns, and brand stories perform well here. If you're only posting Reels, you're leaving reach on the table. 👉 Single posts are the human side of your brand. Founder thoughts, team announcements, milestones. This format builds trust over time, not reach. 👉 Trial Reels are the testing layer. They let you try a new hook or format with a fresh audience without affecting your main feed metrics. Use them before committing to a new direction. The point isn't to post more. It's to post with intention. Each format has a job. When you stop using them interchangeably, the algorithm stops working against you. What format do you think your brand is underusing? #instagram #instagramformat #marketingformat #reels #carousels

Most social media agencies don't lose clients because of bad content. They lose them due to poor communication. We've heard the same story from founders too many times: "My last agency ghosted me after the contract was signed." "I never knew what they were actually doing." "The reports were just screenshots of post insights." "They scheduled everything and disappeared." So when we built Romi Digital, we made a list of the things we'd never do. Then we built our entire operation around the opposite. Here's what that actually looks like in practice: 👉 We tell clients the truth. If a strategy isn't working, we say it before they ask. Honest communication leads to better content, better strategy, and better results. 👉 Monthly report calls with custom reports. No generic templates. Every client gets a personalized breakdown of what's working, what's engaging, and what we're focusing on next. 👉 Weekly internal analytics meetings. Our team reviews performance across every account so we can spot trends early and adjust strategy faster than the algorithm changes. 👉 Manual posting on every single account. No schedulers. Posting in real time lets us optimize captions, hashtags, and timing based on what's happening that day. 👉 Hidden SEO text built into every post. We optimize behind the scenes to increase discoverability and give content a better shot at reaching the right audience. None of this is glamorous. None of it makes for a flashy pitch deck slide. But it's the difference between an agency that posts and an agency that grows accounts. If you're a founder who's tired of the agency runaround, that's exactly who we built Romi for. Curious what we'd do differently for your brand? DM me or comment below. #SocialMediaMarketing #DigitalMarketing #MarketingAgency #ContentStrategy #FounderLed #NYCAgency #SocialMediaStrategy

Wanna be our next social media success story? Inquire to work with us🤘 https://lnkd.in/eEnMrnp8 #socialmediaagency #socialmediaagencynyc #socialmediamanagement

Meet the newest member of our team - Ruth Mc Donnell 🙌 Hi, I’m Ruth! I’m 24, originally from Ireland, and the newest Social Media Coordinator at Romi Digital 💛 I graduated from DCU and NEOMA Business School, studying in the northeast of France and later working in Paris. Before moving to New York last August, I worked with one of Ireland’s fastest-growing makeup brands, where I built up my experience in social and digital marketing. Outside of work my life is always pretty busy. I’m really into sports - especially running, Gaelic football, and recently I’ve gotten into Hyrox. I love getting out, meeting new people, and spending time with friends here in New York. I’m so excited to bring my experience and energy to the team and can’t wait to get started! #nycsocialmediaagency #socialmediaagency #nycmarketingagency #socialmediamarketing

We are honored to officially introduce the women-led organizations joining our upcoming Women with Ambition Founder Expo on Saturday 18 April! Each of these businesses brings a unique perspective and a standard of excellence that we are proud to showcase. As we count down to the event, we invite our professional network to connect with these founders and explore the impact they are making in their respective industries and communities. Join us on Saturday 18 April in the Bryant Park Hotel to meet these founders and learn about their amazing products and services. The first 100 tickets purchased gain automatic entry into our luxury draw. Registration available here: https://lnkd.in/edYxyg-k

Nobody is great at strategy, video, editing, AND paid ads. That person doesn't exist. Stop looking for them!! The freelancer who says they "do it all" is cutting corners somewhere. Probably in more places than you think 🥲 We've seen it play out too many times. Brand hires one person to wear every hat, then wonders why nothing's actually moving the needle. 4 people who are killers at their one thing will always outperform 1 person stretched across 4 roles. Every time. We put together an honest breakdown of freelancer vs agency. #socialmedia #socialmediaagency #socialmediaagencynyc

And just like that... Romi got a facelift 🚕 18 months ago, we were two people with a laptop and zero clients. Now we have grown to a team of 8 working with brands we couldn't have even dreamed of this early on! Only problem? Our brand still looked like day one. So we scrapped what we had and rebuilt. NYC grit. Irish charm. Huge shoutout to CAPS studio for bringing the new brand to life - couldn't have done it without them 🤝 #socialmedia #socialmediaagency #socialmediamarketing #socialmediamanagement

HAPPY ST PADDY’S DAY FAM ☘️☘️ As an Irish-born agency, we tested our NYC team’s Irish name pronunciation for the day that is in it 💚