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Parks Associates
Market Research
Plano, Texas 16,670 followers
International market research firm studying connected home and entertainment trends, small business, and multifamily
About us
Parks Associates, a woman-founded and certified business, is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start-ups through market reports, primary studies, consumer research, custom research, workshops, executive conferences, and annual service subscriptions. The company's expertise includes the Internet of Things (IoT), digital media and platforms, entertainment and gaming, home networks, Internet and television services, digital health, mobile applications and services, support services, consumer apps, advanced advertising, consumer electronics, energy management, and home control systems and security. Each year, Parks Associates hosts industry webinars, the CONNECTIONS™ Conference Series, Smart Energy Summit: Engaging the Consumer, Connected Health Summit: Engaging Consumers, and Future of Video: OTT, Pay TV, and Digital Media. Subscribe to the Parks Points Newsletter: https://www.linkedin.com/newsletters/parks-points-6922955443757596672/
- Website
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http://www.parksassociates.com
External link for Parks Associates
- Industry
- Market Research
- Company size
- 11-50 employees
- Headquarters
- Plano, Texas
- Type
- Privately Held
- Founded
- 1986
- Specialties
- Market Research, Consumer Research, Industry Analysis, Events, IoT, Smart Home, Digital Health, Energy, marketing, Streaming, Technology , broadband, connected home , consumer segmentation , qualitative , quantitative , wireless , network , home automation , home controls, home services , multifamily , buildings, software , data , privacy, home security , monitoring , value-added services, events, marketing, strategy, and forecast
Locations
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Primary
Get directions
2301 W Plano Pkwy
suite 210
Plano, Texas Headquarters, US
Employees at Parks Associates
Updates
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🎉 Celebrating 28 years at Parks Associates! Congratulations to Elizabeth Parks on this milestone. Thank you for your dedication, leadership, and the meaningful impact you continue to make across the organization. #TeamParks #LifeAtParks #ParksAssociates
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AI is transforming multifamily operations. Learn more at #SmartSpaces, Sept 15-16, in Dallas/Plano, Texas. This executive conference brings together multifamily owners, operators, property managers, technology providers, investors, and service providers to examine how AI, connectivity, automation, and data-driven platforms are accelerating innovation across residential communities. Register now: https://lnkd.in/gd-Fk9uQ Read the full press release: https://lnkd.in/dGbzW923 #smartspaces26 #artificialintelligence #proptech #MDU #multifamily #conference #technology #AI
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We are pleased to welcome Cecilia C., CEO, NexGen Legacy Real Estate, to Smart Spaces 2026 in Dallas/Plano, TX. During the panel on Tuesday, September 16, 2026 at 9:00 AM CT, Cecilia Cossio will share insights on "Operational Excellence: How Tech Is Reshaping Property Management, Staffing & Maintenance," examining the opportunities, challenges, and strategies shaping the future of connected properties, smart communities, and resident experiences. Join industry leaders as they discuss the technologies and business models driving innovation across multifamily housing, hospitality, senior living, and commercial environments. Learn more and register: https://lnkd.in/gYZExxmR #SmartSpaces26 #PropTech #SmartBuildings #MultifamilyHousing #ConnectedLiving #MDU
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Every year, millions of residential HVAC systems reach the end of their service life, with replacement, at present, being mainly a maintenance decision. During Parks Associates' webinar, “Demand Response for All: Bridging the Participation Gap with HVAC,” in partnership with Carrier, panelists explored how HVAC replacement creates a natural opportunity to introduce smarter, connected technologies that support both homeowner comfort and grid flexibility. Rather than asking consumers to adopt entirely new behaviors, the industry has an opportunity to integrate energy intelligence into equipment they are already planning to replace. Watch the webinar on demand to learn more: https://lnkd.in/g7ew5fB2 #HVAC #Electrification #DemandResponse #SmartHome #Utilities #EnergyInnovation #Carrier
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We are pleased to welcome David Moss, CEO & Co-founder, Care Daily, to Smart Spaces 2026 in Dallas/Plano, TX. During the panel on Tuesday, September 16, 2026 at 1:00 PM CT, David Moss will share insights on "Evolving Senior Living: Assistive Tech, Care Coordination & Resident Well-Being," examining the opportunities, challenges, and strategies shaping the future of connected properties, smart communities, and resident experiences. Join industry leaders as they discuss the technologies and business models driving innovation across multifamily housing, hospitality, senior living, and commercial environments. Learn more and register: https://lnkd.in/gYZExxmR #SmartSpaces26 #PropTech #SmartBuildings #MultifamilyHousing #ConnectedLiving #MDU #seniorliving #seniortech #connectedhealth
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GoveeLife #waterleak detector - read more https://lnkd.in/dBVMXkXr