Most AI strategies aren’t underperforming because of the AI, they’re underperforming because the data behind them isn’t trusted or connected. Before you scale AI, it’s worth asking: are you set up to get real results from it? This checklist is a quick gut check before you try to scale anything.
LiveRamp
Advertising Services
San Francisco, CA 94,518 followers
Collaborating with the world's most innovative companies to build enduring brand and business value
About us
LiveRamp is the data collaboration platform for the world’s most innovative companies. A leader in consumer privacy, data ethics, and foundational identity, LiveRamp sets the new standard for building a connected customer view with unmatched clarity and context while protecting brand and consumer trust. LiveRamp provides the flexibility to collaborate wherever data lives to support various data collaboration use cases - within organizations, between brands, and across its global network. Hundreds of global innovators - from iconic consumer brands and tech giants to banks, retailers, and healthcare leaders - rely on LiveRamp to build enduring brand and business value by deepening customer engagement and loyalty, activating new partnerships, and maximizing the value of first-party data while staying on the forefront of evolving compliance and privacy requirements. LiveRamp is based in San Francisco, California, with offices worldwide. Learn more at LiveRamp.com.
- Website
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https://liveramp.com/
External link for LiveRamp
- Industry
- Advertising Services
- Company size
- 1,001-5,000 employees
- Headquarters
- San Francisco, CA
- Type
- Public Company
- Founded
- 2011
- Specialties
- Data Onboarding, Big Data, Marketing Technology, and Digital Advertising
Products
![Click here to view LiveRamp]()
LiveRamp
Data Management Platforms (DMP)
The LiveRamp enterprise data connectivity platform connects people, data, and devices across the digital and physical world, powering people-based marketing and allowing consumers to safely connect with the brands and products they love.
Locations
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Primary
Get directions
225 Bush St
Flr 17
San Francisco, CA 94105, US
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Get directions
25, Rue Anatole France
Levallois-Perret, Île-de-France 92300, FR
Employees at LiveRamp
Updates
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By using LiveRamp to connect digital and in-person customer experiences, Mohegan can better understand player preferences and make more informed decisions about where to invest advertising dollars. Mohegan saw a 30% boost in advertising effectiveness with the same spend. Watch their story to learn how better-connected data can turn existing marketing investments into stronger results.
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Healthcare marketing is evolving quickly, and AI is accelerating that change. In a new episode of solli sessions, LiveRamp's Jason Brenner joins the conversation to discuss why first-party data, transparency, and connected measurement are essential for delivering more effective customer experiences. Listen on Spotify: https://bit.ly/3RWruKP
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LiveRamp reposted this
We've learned a lot here at LiveRamp over the past year+ building our agentic foundation and partnering with some of the best startups in the ecosystem around us to drive value from our customers. We've landed on 3 key elements of a good AI measurement foundation, check it out! https://lnkd.in/gVEHmt4U
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LiveRamp reposted this
🎙️ Episode 2 of solli sessions season 4 is here. Jason Brenner, RVP Healthcare & Lifesciences at LiveRamp, joins Season 4 of solli Sessions. In this podcast episode, Jason explores why first-party data is becoming pharma's greatest competitive advantage, how AI and data collaboration are reshaping healthcare marketing, and why greater transparency and standardisation in measurement will define the industry's future. 🎧 Watch now: https://lnkd.in/eRsateGK #solliSessions #PharmaMarketing #HealthcareMarketing #FirstPartyData #AI
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AI tools are basically the same for everyone now. What separates marketing teams is execution: how fast you move, how well you use your data, and whether you picked one real use case instead of trying to overhaul everything at once. Matthew Karasick, Daniella Harkins, and Jeff Dubois get into this in episode one of The Big Question, our new series on what's shaping marketing, data, and AI. Watch the full conversation: https://bit.ly/3RSOIBI
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LiveRamp reposted this
AI is changing how marketers measure what actually works. The marketers that are pulling ahead are connecting the dots faster—with trusted data, AI, and agentic workflows that turn insights into action. On August 5th, I’m breaking down practical next steps you can take with you to build a modern measurement strategy. Save your spot for this LiveRamp webinar and I’ll see you then: https://lnkd.in/gc-CkEZ6
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LiveRamp reposted this
What good is your marketing strategy if it’s based on guesswork? LiveRamp’s Matthew Karasick Karasick says it best: Clear measurement is table stakes for marketers today and data collaboration is key to clear measurement. Matt is smart, and knows a lot about topics like data, measurement, and digital advertising, so I always listen to him. Now, you can too. At his webinar tomorrow! Bring your questions and join the conversation live August 5th to see how LiveRamp is building faster, smarter measurement. https://lnkd.in/dfMaCbyb
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LiveRamp has expanded Cross-Media Intelligence to include Meta, giving marketers a more complete view of campaign performance across Meta alongside channels like CTV, programmatic, social, and audio. With a unified view of measurement, marketers can make more informed decisions about where their media investments are driving results. Read to learn more: https://bit.ly/4gazfGi