Eyebuydirect

AI won't replace great leadership, but it will redefine what great leadership looks like. We're excited to welcome Sunny Jiang, CEO & President of Eyebuydirect, to The Lead Summit stage! Over seven years at the helm, Sunny has transformed Eyebuydirect into a powerhouse — quadrupling top-line revenue through sharp digital marketing strategy, relentless operational focus, and a true general manager's command of the full business. Her philosophy? "Lead by example, lead with empathy, and stay curious." At The Lead Summit, Sunny will share how to strike the right balance between human judgment and AI capability - and how leaders who get that balance right will build stronger, more resilient organizations. ⏳ Just one week left to register! https://lnkd.in/gyjRQMWG #TheLeadSummit #TLS26

Check out a special feature on our CEO, Sunny Jiang, in Business Insider’s “Power Hours” column. The profile offers an inside look at Sunny’s daily routine and leadership approach at Eyebuydirect - from how she stays focused while leading a fast-growing, digital-first brand to the wellness and creativity rituals that keep her inspired. Read the full story here: https://lnkd.in/dm5DuwDV

On Sunday, our CEO Sunny Jiang had the honor of joining Taylor Frankel, Co-Founder of NUDESTIX, and Michelle Cordeiro Grant of GORGIE, for a thought-provoking conversation on the Future of Retail at Female Founder World Summit in NYC. The panel explored how today’s most innovative brands are reshaping consumer experiences, adapting to shifting behaviors, and building stronger connections with their communities in an evolving retail landscape. A huge thank you to FFW and Jasmine Garnsworthy for hosting such an inspiring event.

✨ We’re proud to share that our CEO, Sunny Jiang has been named to The Direct 60 List! This recognition celebrates digitally-minded leaders who are redefining go-to-market strategies for some of the world’s most iconic brands. The honorees are recognized for leveraging technology, digital innovation, and next-generation strategies to drive growth and deliver exceptional customer experiences. At Eyebuydirect, Sunny's vision and leadership continue to guide our mission to make quality eyewear accessible, stylish, and tailored to today’s digital-first world. This honor is a reflection of the innovation, agility, and customer focus that inspires our entire team every day. 👏 Congratulations, Sunny, on this well-deserved recognition! View the list here: https://lnkd.in/gyJxNYFa