Blue Chip

Finalist. 2nd year in a row. ✅ We're proud to be recognized as a finalist alongside Zep Inc. in the CTV to Commerce category at the Walmart Connect Partner Awards, celebrating the power of great partnerships, bold ideas, and work that delivers results. Congratulations to our team and our incredible Zep clients who made it possible. A huge thank you to Walmart Connect for recognizing our work alongside so many inspiring industry leaders. 🎉 We look forward to the awards ceremony this October! Lauren Houser Alex G. Kate Hearn Jimmy Bright Erich Parker Mary Kate Huffman Zachary Zschering Ben Maher Alison Snarponis Joel Walker Sarah Hubbard

Long but rewarding shoot days and California sunshine. ☀️ A look behind the scenes of a recent Daisy Brand production. Huge thanks to our client, production partners, and the incredible Blue Chip team—we're excited to share these spots in the months ahead.

Great creative can do more than build brands. It can create lasting impact. Coverage continues. In this week's Movers & Shakers, Campaign US highlights Walker's Shortbread Inc.'s new Shortbread That Saves campaign supporting the ASPCA, demonstrating the power of brands and nonprofits coming together for a greater purpose. Check out the article here: [https://lnkd.in/eC__tFEM] Meaningful work starts with great partners, and we're grateful to the Walker's team for their trust, collaboration, and commitment to supporting a worthy cause. Thank you for the opportunity to create work that makes a difference. Watch the campaign spot here: [https://lnkd.in/gjP_7mQY]

Love to see our work for Walker's Shortbread Inc. and their partnership with the ASPCA recognized by Ad Age as one of its Campaigns to Watch. Check out the article here: https://lnkd.in/dvRPWXbq We're proud to partner with a brand that's willing to embrace such smart creative for such a meaningful cause, all while staying true to what has made it iconic for generations. Congratulations to everyone who helped bring this campaign to life—and thank you to Walker's for trusting us to tell this story. Watch the campaign spot here: https://lnkd.in/gjP_7mQY Lisa Sherman, Joel Walker, Chris Lindquist, Tony Valdivieso, Nicole Wambay, Sam Christian, Sarah Hubbard, Jennifer Barna, Jaimie Scott, Katie Maersch, Doug Ehninger, Andrew Ream, Michelle Fairbrother, Alison Snarponis, Erich Parker, Alana Lehrman, Audra Joseph

"Retail media is no longer a media decision. It’s an organizational decision,"  writes Sarah VanHeirseele, Chief Growth Officer in a new opinion piece for Path to Purchase Institute.  Sarah shares why organizational alignment—not bigger budgets—is the key to retail media success. Get her full perspective here: [https://lnkd.in/gnbADKJC]

Summer means time in the garden—planting, growing, and getting ready for the seasons ahead. For Sam Christian, Associate Creative Director, and Blue Chip Gardening Club member, creativity extends well beyond the office. And when it comes to keeping his garden thriving, products from our client partner, The Scotts Miracle-Gro Company help make it happen. #gardenclub #summergarden #gardening

"The agencies that thrive tomorrow will be defined by the problems they solve, not the services they sell." Great insights from Jamie Olson, President in her latest feature with LBBonline - Little Black Book on leadership, Brand Commerce™, and the future of agency partnerships. Read the interview here: https://lnkd.in/gZvycW7A

A huge shoutout to Steven Austin, Associate Director, IT Infrastructure on System Administrator Appreciation Day. For the past nine years, Steve has been a quiet force behind Blue Chip's success—keeping systems running, solving problems before they happen, and ensuring our teams can do their best work. Like an unseen hero, Steve (aka Stone Cold, obvs) works behind the scenes with skill, precision, and unwavering dedication. While many of his contributions go unnoticed, their impact is felt every day. Thank you, Steve, for all you do to keep Blue Chip running strong. 👏 #SystemAdministratorDay #IT

Every career has a starting point, and for many at Blue Chip, it began with an internship. This National Intern Day, hear from former interns who grew into full-time team members as they reflect on the lessons, opportunities, and experiences that continue to influence their careers today. #NationalInternDay #Internships #Careers #AgencyLife

"Strategists operate in the messy middle. We piece together cultural shifts, consumer behavior, business objectives, category competition, and our own intuition to uncover the most viable direction forward, " writes Alison Snarponis, Associate Director, Strategic Planning & Research in LBBonline - Little Black Book’s “Planning for the Best” series. Get Alison's perspective on the evolving role of strategy and how modern marketers help brands navigate change and make confident decisions. Read the full article here: [https://lnkd.in/g7TihkPp]