KP Snacks

We're proud to have been shortlisted for three The Food and Drink Federation Awards 2026, recognising the impact we're making across sustainability, brand building and community partnerships. 👏 ✅ Brand Launch of the Year - KP Signature ✅ Packaging Excellence Initiative - Cracking the Nut of 100% Recyclable Packaging ✅ Outstanding Community Partner - Everyone In: Transforming Communities Through Cricket From advancing the more challenging sustainable packaging solutions, to creating opportunities through our award-winning Everyone In programme, and successfully launching KP Signature, we're delighted to see these achievements recognised by the Food and Drink Federation. These nominations celebrate the talent, innovation and excellence shaping the future of food and drink manufacturing, and we're proud to be recognised alongside so many outstanding organisations and individuals. Congratulations to everyone involved, and to all the other finalists. We look forward to celebrating the very best of our industry in September. 🎊 #FDFAwards #FoodAndDrinkIndustry #Sustainability #CommunityPartnerships #Innovation #HappySnackingMoments #ProudtobeKP

McCoy's, the UK's number one ridged crisp brand, is returning for a third season as the official Savoury Snacks Partner of the NFL UK and Ireland, offering the chance to win a once-in-a-lifetime trip to the Super Bowl LXI with an exciting on-pack promotion. Running from this week to 8th November 2026, the promotion spans the entire McCoy's range, including price marked packs, sharing bags, grab bags, multipacks, and the new McCoy’s Coated Nuts range With a total prize pot of over £100,000, this year's competition is bigger and bolder than ever. The headline prize, an all-expenses-paid trip to the Super Bowl LXI in California next year, comes with a £5,000 cash prize for the winner. Meanwhile, runner up prizes include cash, TV’s & NFL London Game Tickets! Don't miss your chance to win! 

As part of our People & Planet commitments, we are always looking for ways to make a positive difference for our local communities. So we are proud to partner with Primary Engineer, which gives us fantastic opportunities to engage with local schools, raise awareness of food industry careers, spark curiosity and inspire future engineers.

🎉 Great news from The Grocer New Product Awards 2026! We're delighted to see Tyrrells English Ham & Mustard shortlisted in the Crisps category and McCoy's Coated Peanuts Flame Grilled Steak shortlisted in the Nuts & Bagged Snacks category. It's fantastic to see two innovations from our iconic brands recognised among the industry's best new product launches. A huge congratulations to everyone involved in bringing these products to life, from initial concept through to launch. We're incredibly proud of this recognition and wish all finalists the very best of luck. 👏 #HappySnackingMoments #ProudtobeKP #NewProductAwards

We know people want to be more active. The question is: what’s stopping them? Our latest research found that cost, confidence and a lack of local opportunities remain significant barriers to getting active. Almost seven in 10 people living in urban areas say they’d like to move more, and nearly a third would give cricket a go if it were available closer to home. This week we were delighted to welcome TV presenter and podcast host, Vicky Pattison, to help us launch the KP Snacks Everyone In Fund - a £750,000 investment over three years to support the England & Wales Cricket Board (ECB)’s Cricket Cities Programme. Vicky grew up just outside Newcastle, one of the cricket cities, and is backing our campaign to create more accessible cricket opportunities in underserved urban communities. Together with the ECB, we’re proud to be helping bring cricket into more communities and creating welcoming, accessible opportunities for people to get active, connect and belong. 🏏 #EveryoneIn #TheHundred #CricketCities

We're excited to be expanding the Whole Earth 100% Nuts portfolio with the launch of a new 1kg format, available in both Smooth and Crunchy varieties. Following the successful introduction of Whole Earth 100% Nuts 340g jars, the new larger format has been developed to meet growing demand for value, convenience and bigger products, while staying true to what consumers love about the range - simple ingredients and great taste. Made with expertly roasted hi-oleic peanuts sourced from Argentina and containing no added salt or other additions, Whole Earth 100% Nuts offers a natural source of protein and high in fibre product, in a format designed for high-frequency users and family households. As the UK's number one peanut butter brand, Whole Earth continues to drive innovation that supports category growth while responding to evolving consumer needs. Watch out for them in store from this month! 🥜 🥜

This month we visited The Felix Project's Midlands warehouse in Birmingham to see first-hand what happens to the short shelf-life products we donate. The visit provided a valuable insight into the incredible work The Felix Project does to rescue surplus food, reduce waste and support communities across the UK. From redistributing food to charities and community organisations, to transforming ingredients into ready-made meals and providing employability opportunities, the impact of their work is truly inspiring. A few insights that stood out from the visit: ✳️ A simple packet of crisps can help spark conversations, create moments of connection and bring a sense of normality to people facing difficult circumstances. Bringing people together over food also creates opportunities to connect with others and with support services ✳️ Through our partnership, KP Snacks' has donated the equivalent of more than 200,000 meals and helped prevent over 95 tonnes of product from going to waste. Seeing the journey our products take after leaving KP Snacks was a powerful reminder of how partnerships can create a positive impact - helping us to tackle food waste while supporting people and communities across the UK. A huge thank you to The Felix Project team for welcoming us and sharing the impact of this important partnership. We're proud to play our part in sharing more happy snacking moments with those who need them most, whilst reducing food waste. 💚♻️🥔 FareShare UK Grant Seastram Shay Dempsey Christopher Leech Kate Brown #HappySnackingMoments #ProudtobeKP

We are delighted to announce the launch today of our Everyone In Fund to support the England & Wales Cricket Board (ECB)'s Cricket Cities Programme. This three-year, £750k investment will help will help support grassroots cricket projects in urban communities across England and Wales, with a focus on removing barriers to participation and helping more people get active through the sport. It will support the ECB's Cricket Cities Programme, which works across 21 urban communities in England and Wales, including areas of London, Birmingham, Bradford, Manchester, Leeds, Nottingham and Bristol, to remove barriers to participation through locally designed initiatives that reflect the needs of each area. The new initiative follows our successful, six-year-and-counting partnership with The Hundred and builds on our team-up with the England men's and women's national cricket teams, which began last summer.  It also builds on our Everyone In initiative, which was created to champion healthier lifestyles by inspiring more people to get physically active. We began partnering with the ECB in 2022 to install 119 all-weather, grassroots cricket pitches in parks and public spaces across the UK. With the most recent Sport England data showing that almost 40 per cent of UK adults and over 50 per cent of young people are not meeting the government-recommended activity targets, this latest investment marks the latest step in our continued commitment to providing more opportunities for people to become physically active. Our cricket partnerships, from The Hundred to the England teams, are a powerful platform for KP Snacks to inspire participation and support lasting change, using cricket as a route into activity that can help more people move, more often. 🏏 https://lnkd.in/emtmbEYz #EveryoneIn #Cricket #EveryoneInFund

📢 Ready to shape the future of snacking? We're looking for a Category Manager to join KP Snacks and help drive growth across the High Street, Forecourts and Convenience channels. You'll use shopper, customer and category insights to influence decisions, create compelling category stories and build strong partnerships that deliver results. This is a fantastic opportunity for someone who loves combining data, insight and commercial thinking to make a real impact. Working closely with our Sales, Marketing and Category teams, you'll help bring our category vision to life and ensure our brands continue to win with shoppers and customers alike. Based in Slough on our hybrid working model, you'll join a collaborative team where great ideas are encouraged, development is supported and no two days are the same. Interested in helping shape the future of snacks across some of the UK's most exciting retail channels? Apply here 👇 🔗 https://lnkd.in/eFspziK3 #KPSnacks #FMCGCareers #CategoryManagement #NowHiring

Butterkist has added a decadent new twist to the nation’s favourite popcorn brand with the launch of Butterkist Crunchy Caramel Chocolate. The new flavour celebrates everything people love about Butterkist - light, fluffy popcorn plus delicious flavour, this time with a rich chocolate caramel coating. Inspired by the growing demand for indulgent flavours and caramel is a firm UK favourite, with new caramel products growing 60% since 2021. Keep an eye out on your next shop - this one's sure to be a crowd pleaser! #HappySnackingMoments