Open Farm Pet

Ever wonder what it actually takes to film with a dog? 🐾 Here's an inside look at the behind-the-scenes chaos vs. the final result from our latest campaign, Pets Are Perfect, So We Must Be Too. This commercial captures something every pet parent knows intimately: the chaos, the humor, and most of all, the love that dogs bring into a home. It comes with muddy paws and chewed remotes, and a heart that somehow feels fuller every single day. That's the magic we set out to capture. And Buzz the bulldog, delivered.

Vegas, we're coming for you 🐾 Open Farm is heading to SUPERZOO, August 12–14 — find us at Booth #3119. We're excited to connect with retail partners, distributors, and pet industry pros from across the country. Stop by the booth to see what's new from us, learn more about our new innovations, and chat with our team in person. Tell us what you're looking forward to the most. Can't wait to see you on the floor! #SUPERZOO #OpenFarm #PetIndustry #EthicallySourced

We're proud to share that Isaac Langleben, Co-Founder and CEO of Open Farm, has been named Pet CEO of the Year by the Pet Innovation Awards. The Pet Innovation Awards recognizes the companies and leaders shaping the future of the pet industry. This year's program received thousands of nominations from around the world, making it a highly competitive recognition. We're proud to be recognized alongside some of the industry's most established brands. From day one, Open Farm has built its business on standards the industry didn't require: third-party animal welfare certifications, ingredient traceability, transparency at every step. For us, this is proof that when you build a business around what's best for pets, everything else, growth, recognition, trust, follows. Congratulations, Isaac, and thank you to everyone at Open Farm who makes this mission possible. https://lnkd.in/gH5VPZFY

Open Farm's Co-Founders, Isaac Langleben and Jacqueline Prehogan, are featured in The Globe and Mail this week alongside their beloved Bernedoodle, Ted! They reflect on Open Farm's next phase of growth, what it means to scale without compromising on purpose, and the mission that continues to guide every decision we make. Read the full story here: https://lnkd.in/gA6bvS25

Please join us in welcoming Jill Diamond as our new Regional Sales Manager, East Region 💚   Jill brings a decade of pet specialty experience to the team, with a track record that speaks for itself, driving increased distribution, revenue & accolades along the way. In this role, Jill will strengthen our presence across the East Region, deepening retailer partnerships and driving growth across the market.   Mom to both Blake and her fur babies – Yogi, Griswold, Waffles & Jellybean, Jill's experience and passion for the pet industry will help us continue delivering on our mission to do some good for animals and the planet. Welcome to the team, Jill 🐾

Do you think you could smell when your workday is over? Fun fact: dogs can. Scent fades throughout the day, so they can literally sniff out how long you've been gone. No clock, no calendar reminder, just a nose that knows how much time has passed. Meanwhile we're refreshing the clock every 4 minutes... and definitely counting down to this long weekend. 🐾

Meet Anne: Pet Parent Experience Specialist, proud mom to Baloo and Coco, and officially celebrating one year here at Open Farm 🎉 This past year, Anne's helped countless pet parents find the right recipe for their furry family members, supported orders, and made sure every interaction felt like it came from people who actually care (because we do). Her favorite part of the job? Building real relationships with pet parents, being surrounded by a team that never cuts corners, and part of a company that's leading the way in transparency and sustainability. Happy work anniversary, Anne Elaouiti! 🐾

Great creative starts with a great insight. Ours: every pet parent has a story only they could tell, yet almost everyone sees themselves in it. Introducing "Sweet Girl," the first hero spot from "Pets Are Perfect. So, We Must Be Too." 🎥 https://lnkd.in/gkwsPJGr

Today, we're launching "Pets Are Perfect. So, We Must Be Too." the largest brand campaign in Open Farm's history. Since 2014, we've built our reputation on exceptional nutrition, ingredient transparency, responsible sourcing, and holding ourselves to a higher standard. Now, we’re celebrating the authentic, everyday moments between pets and pet parents that deserves to be honored. Every bowl is one small part of that relationship, and it's Open Farm’s responsibility to be worthy of it. The integrated campaign is beginning to roll out internationally across TV, streaming, and out-of-home today. Because the extraordinary love pets give deserves extraordinary care in return. Read more: https://lnkd.in/gVhSpH-b

Conducted very important research in the office today.